{"id":28123,"date":"2025-05-12T12:56:27","date_gmt":"2025-05-12T19:56:27","guid":{"rendered":"https:\/\/presskitchen.com\/?p=28123"},"modified":"2026-01-30T10:50:41","modified_gmt":"2026-01-30T10:50:41","slug":"how-pharrell-and-louis-vuitton-won-the-met-gala-modern-post-edited-campaign-in-esquire","status":"publish","type":"post","link":"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/how-pharrell-and-louis-vuitton-won-the-met-gala-modern-post-edited-campaign-in-esquire\/","title":{"rendered":"How Pharrell and Louis Vuitton Won the Met Gala &#8211; Modern Post-Edited Campaign in Esquire"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter wp-image-28124 size-full\" src=\"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-12-at-12.42.14-PM.png\" alt=\"\" width=\"320\" height=\"84\" srcset=\"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-12-at-12.42.14-PM.png 320w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-12-at-12.42.14-PM-300x79.png 300w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/><\/p>\n<div class=\"css-c605k1 e1f1sunr6\">\n<p><strong>With Pusha T, Doechii, and Future showcasing his modern Black dandyism, the creative director made the night his own.<\/strong><\/p>\n<p>By\u00a0<a class=\"er6ohko0 e1puv02z1 css-96gqqt e1c1bym14\" title=\"Joseph Furness\" href=\"https:\/\/www.esquire.com\/author\/250848\/joseph-furness\/\" data-theme-key=\"popover-trigger\" aria-expanded=\"false\" aria-haspopup=\"dialog\">Joseph Furness<\/a><\/p>\n<p class=\"body-dropcap css-1qqvlfp emevuu60\" data-journey-content=\"true\" data-node-id=\"0\">At the <a class=\"body-link css-144f60g emevuu60\" href=\"https:\/\/www.esquire.com\/uk\/style\/fashion\/g64674535\/best-dressed-men-met-gala-2025\/\" target=\"_blank\" rel=\"noopener\" data-vars-ga-outbound-link=\"https:\/\/www.esquire.com\/uk\/style\/fashion\/g64674535\/best-dressed-men-met-gala-2025\/\" data-vars-ga-ux-element=\"Hyperlink\" data-vars-ga-call-to-action=\"Met Gala\" data-node-id=\"0.1\">Met Gala<\/a>\u00a0last night, Louis Vuitton proved that it truly understood the assignment.<\/p>\n<p><iframe title=\"The 2025 Met Gala | LOUIS VUITTON\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/hoQSQaZky7w?feature=oembed&#038;width=840&#038;height=1000&#038;discover=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p class=\"css-i9p093 emevuu60\" data-journey-content=\"true\" data-node-id=\"1\">Rather than leaning into complete period dressing, creative director\u00a0<a class=\"body-link css-144f60g emevuu60\" href=\"https:\/\/www.esquire.com\/uk\/style\/fashion\/g62825555\/pharrells-style-evolution-from-vb-to-lv\/\" target=\"_blank\" rel=\"noopener\" data-vars-ga-outbound-link=\"https:\/\/www.esquire.com\/uk\/style\/fashion\/g62825555\/pharrells-style-evolution-from-vb-to-lv\/\" data-vars-ga-ux-element=\"Hyperlink\" data-vars-ga-call-to-action=\"Pharrell\" data-node-id=\"1.1\">Pharrell<\/a>\u00a0presented his vision of contemporary Black dandyism, aligning with the theme\u00a0<a class=\"body-link css-144f60g emevuu60\" href=\"https:\/\/www.esquire.com\/uk\/style\/fashion\/a64652201\/met-gala-2025-superfine-tailoring-black-style\/\" target=\"_blank\" rel=\"noopener\" data-vars-ga-outbound-link=\"https:\/\/www.esquire.com\/uk\/style\/fashion\/a64652201\/met-gala-2025-superfine-tailoring-black-style\/\" data-vars-ga-ux-element=\"Hyperlink\" data-vars-ga-call-to-action=\"Superfine: Tailoring Black Style\" data-node-id=\"1.3\"><em data-node-id=\"1.3.0\">Superfine: Tailoring Black Style<\/em><\/a>, as well as his era of Louis Vuitton menswear.<\/p>\n<p class=\"css-i9p093 emevuu60\" data-journey-content=\"true\" data-node-id=\"2\">He effectively utilized crystal, pearls, metallics, and\u2014of course\u2014the iconic damier print to fashion looks that exuded a sense of significance, like the Black dandies of the past but in a distinctly modern vein. (It didn\u2019t hurt that LVMH stablemate Tiffany &amp; Co. dressed three of the folks in this story\u2014Pharrell, Pusha T, and Doechii\u2014and further reinforced the contemporary feel.)<\/p>\n<section class=\"embed\" data-embed=\"instagram\" data-lazy-id=\"P0-11\" data-node-id=\"3\" data-hydrated=\"1\">\n<div data-embed=\"instagram\">\n<div class=\"embed align-center css-117ibkt e1pgl35l0\" data-embed=\"instagram\">\n<div class=\"css-it8c6v eu2bcrz0\" data-ad-exclude=\"true\">This content is imported from instagram. You may be able to find the same content in another format, or you may be able to find more information, at their web site.<\/div>\n<p><iframe id=\"instagram-embed-0\" class=\"instagram-media css-0 e1kk8onl0 instagram-media-rendered\" src=\"https:\/\/www.instagram.com\/p\/DJTOJXrK4Zo\/embed\/captioned\/?cr=1&amp;v=13&amp;wp=1517&amp;rd=https%3A%2F%2Fwww.esquire.com&amp;rp=%2Fstyle%2Fmens-fashion%2Fa64688064%2Fhow-pharrell-and-louis-vuitton-won-the-met-gala%2F#%7B%22ci%22%3A0%2C%22os%22%3A108714.09999999404%7D\" height=\"942\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\" data-instgrm-payload-id=\"instagram-media-payload-0\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<\/div>\n<\/div>\n<\/section>\n<p class=\"css-i9p093 emevuu60\" data-journey-content=\"true\" data-node-id=\"4\">Pusha T, a longtime friend of P, looked the part dressed up in a lightly pinstripe burgundy two-piece suit (with matching tie). It was bedazzled on the shoulders, evoking a delicate snowfall upon the \u201cDiet Coke\u201d rapper.<\/p>\n<section class=\"embed\" data-embed=\"body-image\" data-lazy-id=\"P0-12\" data-node-id=\"5\" data-hydrated=\"1\">\n<div class=\"align-center size-medium embed css-6i9ia4 e1fodxfw4\" data-embed=\"body-image\">\n<div class=\"css-uwraif e1fodxfw3\">\n<p><img decoding=\"async\" class=\"css-0 e1g79fud0\" title=\"The 2025 Met Gala Celebrating &amp;quot;Superfine: Tailoring Black Style&amp;quot; - Arrivals\" src=\"https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213602407-6819f34ef182d.jpg?resize=980:*\" sizes=\"100vw\" srcset=\"https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213602407-6819f34ef182d.jpg?resize=640:* 640w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213602407-6819f34ef182d.jpg?resize=768:* 980w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213602407-6819f34ef182d.jpg?resize=980:* 1120w\" alt=\"new york, new york may 05: pusha t attends the 2025 met gala celebrating superfine: tailoring black style at metropolitan museum of art on may 05, 2025 in new york city. (photo by jamie mccarthy\/getty images)\" width=\"3334\" height=\"5000\" data-nimg=\"1\" \/><\/p>\n<div class=\"css-swqnqv e1fodxfw2\"><span class=\"css-2dqbt4 e1geg53v2\" data-theme-key=\"photo-credit-creditor\">Jamie McCarthy<\/span><\/div>\n<\/div>\n<\/div>\n<\/section>\n<p class=\"css-i9p093 emevuu60\" data-journey-content=\"true\" data-node-id=\"6\">Future appeared much more low-key than his fellow LV-clad attendees, though his quarter-zip glen-check co-ord set was surprisingly sparkly. Some simple black accessories\u2014including a pair of leather gloves and a pair of ButterSoft foot sneakers\u2014finished the imitable fit.<\/p>\n<section class=\"embed\" data-embed=\"body-image\" data-lazy-id=\"P0-13\" data-node-id=\"7\" data-hydrated=\"1\">\n<div class=\"align-center size-medium embed css-6i9ia4 e1fodxfw4\" data-embed=\"body-image\">\n<div class=\"css-uwraif e1fodxfw3\">\n<p><img decoding=\"async\" class=\"css-0 e1g79fud0\" title=\"The 2025 Met Gala Celebrating &amp;quot;Superfine: Tailoring Black Style&amp;quot; - Arrivals\" src=\"https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213624608-6819f393df974.jpg?resize=980:*\" sizes=\"100vw\" srcset=\"https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213624608-6819f393df974.jpg?resize=640:* 640w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213624608-6819f393df974.jpg?resize=768:* 980w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213624608-6819f393df974.jpg?resize=980:* 1120w\" alt=\"new york, new york may 05: future attends the 2025 met gala celebrating superfine: tailoring black style at metropolitan museum of art on may 05, 2025 in new york city. (photo by john shearer\/wireimage)\" width=\"3564\" height=\"5347\" data-nimg=\"1\" \/><\/p>\n<div class=\"css-swqnqv e1fodxfw2\"><span class=\"css-2dqbt4 e1geg53v2\" data-theme-key=\"photo-credit-creditor\">John Shearer<\/span><\/div>\n<\/div>\n<\/div>\n<\/section>\n<p class=\"css-i9p093 emevuu60\" data-journey-content=\"true\" data-node-id=\"8\">Doechii dared to fly closest to the past. A cravat-finished three-piece suit with an audacious interplay of colors, cuts, and proportions (we\u2019re so here for the shorts-and-tailcoat combo), perfectly suited the Floridian rapper. Her look was uniquely rounded off by an LV monogram embossed on her cheek\u2014a grand peacocking move that landed perfectly.<\/p>\n<section class=\"embed\" data-embed=\"body-image\" data-lazy-id=\"P0-14\" data-node-id=\"9\" data-hydrated=\"1\">\n<div class=\"align-center size-medium embed css-6i9ia4 e1fodxfw4\" data-embed=\"body-image\">\n<div class=\"css-uwraif e1fodxfw3\">\n<p><img decoding=\"async\" class=\"css-0 e1g79fud0\" title=\"The 2025 Met Gala Celebrating &amp;quot;Superfine: Tailoring Black Style&amp;quot; - Arrivals\" src=\"https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213611710-6819f3b5ea698.jpg?resize=980:*\" sizes=\"100vw\" srcset=\"https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213611710-6819f3b5ea698.jpg?resize=640:* 640w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213611710-6819f3b5ea698.jpg?resize=768:* 980w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213611710-6819f3b5ea698.jpg?resize=980:* 1120w\" alt=\"new york, new york may 05: doechii attends the 2025 met gala celebrating superfine: tailoring black style at metropolitan museum of art on may 05, 2025 in new york city. (photo by john shearer\/wireimage)\" width=\"3477\" height=\"5216\" data-nimg=\"1\" \/><\/p>\n<div class=\"css-swqnqv e1fodxfw2\"><span class=\"css-2dqbt4 e1geg53v2\" data-theme-key=\"photo-credit-creditor\">John Shearer<\/span><\/div>\n<\/div>\n<\/div>\n<\/section>\n<p class=\"css-i9p093 emevuu60\" data-journey-content=\"true\" data-node-id=\"10\">The man himself, Pharrell, counteracted any undisguised historical references weaved into his clan\u2019s attire with an assertively progressive look.<\/p>\n<section class=\"embed\" data-embed=\"body-image\" data-lazy-id=\"P0-15\" data-node-id=\"11\" data-hydrated=\"1\">\n<div class=\"align-center size-medium embed css-6i9ia4 e1fodxfw4\" data-embed=\"body-image\">\n<div class=\"css-uwraif e1fodxfw3\">\n<p><img decoding=\"async\" class=\"css-0 e1g79fud0\" title=\"The 2025 Met Gala Celebrating &amp;quot;Superfine: Tailoring Black Style&amp;quot; - Inside\" src=\"https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213600650-6819f41a680b3.jpg?resize=980:*\" sizes=\"100vw\" srcset=\"https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213600650-6819f41a680b3.jpg?resize=640:* 640w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213600650-6819f41a680b3.jpg?resize=768:* 980w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/gettyimages-2213600650-6819f41a680b3.jpg?resize=980:* 1120w\" alt=\"new york, new york may 05: (exclusive coverage) pharrell williams, 2025 met gala co chair, attends the 2025 met gala celebrating superfine: tailoring black style at metropolitan museum of art on may 05, 2025 in new york city. (photo by cindy ord\/mg25\/getty images for the met museum\/vogue)\" width=\"3422\" height=\"5134\" data-nimg=\"1\" \/><\/p>\n<div class=\"css-swqnqv e1fodxfw2\"><span class=\"css-2dqbt4 e1geg53v2\" data-theme-key=\"photo-credit-creditor\">Cindy Ord\/MG25<\/span><\/div>\n<\/div>\n<\/div>\n<\/section>\n<p class=\"css-i9p093 emevuu60\" data-journey-content=\"true\" data-node-id=\"12\">The musician turned designer rocked a white cropped evening jacket handmade entirely from two sizes of pearls\u2014a gemstone that has been inextricably linked with LV since he began his reign in 2023.<\/p>\n<p class=\"css-i9p093 emevuu60\" data-journey-content=\"true\" data-node-id=\"13\">It was with such unwavering commitment to authenticity that Pharrell led Louis Vuitton to its Met Gala triumph.<\/p>\n<p data-journey-content=\"true\" data-node-id=\"13\">Video content edited by Modern Post.<\/p>\n<p data-journey-content=\"true\" data-node-id=\"13\">See article <a href=\"https:\/\/www.esquire.com\/style\/mens-fashion\/a64688064\/how-pharrell-and-louis-vuitton-won-the-met-gala\/\">HERE<\/a>.<\/p>\n<\/div>\n<div class=\"css-c90xt5 e1f1sunr5\"><\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With Pusha T, Doechii, and Future showcasing his modern Black dandyism, the creative director made the night his own. By\u00a0Joseph Furness At the Met Gala\u00a0last night, Louis Vuitton proved that it truly understood the assignment&#8230;.<\/p>\n","protected":false},"author":2,"featured_media":28125,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[211,294],"tags":[1263,4771,4772,4773,4774,210,248,249,263,274,293],"class_list":["post-28123","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fresh-news","category-modern-post","tag-directing","tag-esquire","tag-louis-vuitton","tag-met-gala","tag-pharrell","tag-creative","tag-ad","tag-advertising","tag-creativity","tag-post-production-2","tag-modern-post"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Pharrell and Louis Vuitton Won the Met Gala - Modern Post-Edited Campaign in Esquire - Press Kitchen<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/how-pharrell-and-louis-vuitton-won-the-met-gala-modern-post-edited-campaign-in-esquire\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Pharrell and Louis Vuitton Won the Met Gala - Modern Post-Edited Campaign in Esquire - Press Kitchen\" \/>\n<meta property=\"og:description\" content=\"With Pusha T, Doechii, and Future showcasing his modern Black dandyism, the creative director made the night his own. 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