{"id":26238,"date":"2023-08-22T08:08:42","date_gmt":"2023-08-22T15:08:42","guid":{"rendered":"https:\/\/presskitchen.com\/?p=26238"},"modified":"2026-01-28T09:50:16","modified_gmt":"2026-01-28T09:50:16","slug":"saylor-hires-francesco-chesco-ferrara","status":"publish","type":"post","link":"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/saylor-hires-francesco-chesco-ferrara\/","title":{"rendered":"Saylor Hires Francesco &#8220;Chesco&#8221; Ferrara as New Senior Content Strategist"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-26239\" src=\"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2023\/08\/Chesco.jpeg\" alt=\"\" width=\"436\" height=\"512\" srcset=\"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2023\/08\/Chesco.jpeg 436w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2023\/08\/Chesco-255x300.jpeg 255w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2023\/08\/Chesco-350x411.jpeg 350w\" sizes=\"(max-width: 436px) 100vw, 436px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Creative agency <\/span><a href=\"http:\/\/saylor.la\"><span style=\"font-weight: 400;\">Saylor<\/span><\/a><span style=\"font-weight: 400;\"> has hired seasoned social strategist and producer <\/span><b>Francesco \u201cChesco\u201d Ferrara<\/b><span style=\"font-weight: 400;\"> as their new Senior Content Strategist. Working in social and digital media for almost a decade, Chesco\u2019s dedication to storytelling and vast appreciation and understanding of fan communities will bring a wealth of knowledge and expertise to Saylor\u2019s already impressive roster. At Saylor, Chesco will leverage the experience he gained from conceptualizing and executing digital marketing campaigns for seasons 1-3 of \u201cThe Kardashians\u201d on Hulu and \u201cWelcome to Wrexham\u201d on FX and apply his strategic magic to overseeing the agency&#8217;s impressive roster of clients including <\/span><span style=\"font-weight: 400;\">Prime Video\u2019s comedy brand \u2018Laugh Track\u2019, and Postmates.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Notes Founder Will Trowbridge, \u201cChesco brings an incredible combination of social, creative, and strategy know-how to Saylor. His past work leading \u2018noisy\u2019 campaigns for the likes of Hulu and FX have set Chesco up perfectly for his role at Saylor and we\u2019re so thankful to have him on board.\u201d<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Adds Francesco \u201cSaylor is making waves in the agency world\u2014and I\u2019m really looking forward to bringing my fan-forward entertainment perspective to the team.\u201d<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Ferrara&#8217;s journey into the world of digital media began with an editorial internship at MAXIM, then honing his skills at Viacom Nickelodeon where he found his true calling within the realm of digital and social media marketing. He thereafter swiftly worked his way toward a digital production assistant role for Viacom MTV, where his love for entertainment, including a deep affinity for pop culture, TV, and film, naturally led him to become a driving force in content creation and fan engagement. Chesco moved to Buzzfeed as their Social Video Producer, where he stayed before landing a job as Creative Social Producer for Youtube. He then segued into a producer role for digital branded content at NBCUniversal Media prior to making his agency debut as a Creative Social Strategist for the Ralph agency. Francesco Ferrara&#8217;s arrival at Saylor marks an exciting chapter for both the agency and the world of content strategy. His dedication to storytelling, unyielding connection with fandoms, and unparalleled experience make him an invaluable addition to the Saylor team.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>About Saylor<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Saylor is a creative agency and studio based in LA. Their crew of master creatives, strategists, and producers helps brands reach millions of fans with content that places entertainment first. Bringing that entertainment mindset to every facet of their business, Saylor has become a rising star in LA\u2019s agency community.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creative agency Saylor has hired seasoned social strategist and producer Francesco \u201cChesco\u201d Ferrara as their new Senior Content Strategist. Working in social and digital media for almost a decade, Chesco\u2019s dedication to storytelling and vast&#8230;<\/p>\n","protected":false},"author":2,"featured_media":26239,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[626,3732,211,273],"tags":[1835,2480,3733,3801,3802,3803,3804,209,1137],"class_list":["post-26238","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencies","category-saylor","category-fresh-news","category-news","tag-new-hire","tag-creative-agency","tag-saylor","tag-chesco","tag-content-strategist","tag-francesco-ferrara","tag-senior-content-strategist","tag-agency","tag-new-hires"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Saylor Hires Francesco &quot;Chesco&quot; Ferrara as New Senior Content Strategist - Press Kitchen<\/title>\n<meta name=\"description\" content=\"LA based creative agency Saylor has signed on Francesco &quot;Chesco Ferrara as their new Senior Content Strategist.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/saylor-hires-francesco-chesco-ferrara\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Saylor Hires Francesco &quot;Chesco&quot; 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