{"id":26212,"date":"2023-08-14T08:59:28","date_gmt":"2023-08-14T15:59:28","guid":{"rendered":"https:\/\/presskitchen.com\/?p=26212"},"modified":"2026-01-28T09:50:17","modified_gmt":"2026-01-28T09:50:17","slug":"freedom-solar-turns-homeowners-into-power-ballad-superheroes","status":"publish","type":"post","link":"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/freedom-solar-turns-homeowners-into-power-ballad-superheroes\/","title":{"rendered":"With Music by Butter Music and Sound in Collaboration with Mr. Bronx Audio, Freedom Solar Turns Homeowners Into 80&#8217;s Power-Ballad Superheroes via Ad Age"},"content":{"rendered":"<h2>Feel the power flow through you as you help the planet and save money of your electricity bill.<\/h2>\n<p><iframe title=\"MOST POWERFUL JANE  I  POWER BALLAD  I  FREEDOM SOLAR POWER\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/NjGn1UoRGU8?feature=oembed&#038;width=840&#038;height=1000&#038;discover=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Freedom Solar Power wants homeowners to take control of their energy in its newest campaign. And sing about it, \u201980s power ballad style.<\/p>\n<p class=\"inline-ad-para\">The campaign, which continues the \u201cBe Most Powerful\u201d theme, features two commercials about homeowners Jane and Carl, who both transform into superheroes after getting rid of their old energy to switch to Freedom Solar Power to lower electricity bills\u2014and help the environment, too.<\/p>\n<p>&nbsp;<\/p>\n<p>The spots were inspired by music videos and power ballads in the \u201980s. In the ads, Jane and Carl rock \u201980s hairstyles and outfits that resemble the style of rock bands Aerosmith, Bon Jovi and KISS.<\/p>\n<p>The wacky 30-second and 15-second spots were made by agency Callen and directed by Carl Sundemo.<\/p>\n<p><iframe title=\"MOST POWERFUL CARL   I   POWER BALLAD   I   FREEDOM SOLAR POWER\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/QRVkyoKno94?feature=oembed&#038;width=840&#038;height=1000&#038;discover=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>\u201cWe\u2019re telling the world about the transformative power of solar through writing and recording unique \u201980s power ballad songs,\u201d says David Hughes, managing director of Callen. He adds, \u201cThere is nothing more powerful than an \u201980s power ballad, that\u2019s what homeowners are scream-singing to themselves in their living rooms anyway, right?\u201d<\/p>\n<p>Andrew Sherman of Butter Music and Sound composed the tracks.<\/p>\n<p>An earlier activation of this campaign was released on Earth Day last spring, when Freedom Solar Power unveiled\u00a0<a class=\" inline-paragraph-link\" href=\"https:\/\/adage.com\/creativity\/work\/ad-agency-callen-built-solar-powered-earth-vacuum-and-cleaned-austin-texas-it\/2491686\">\u201cSolar-Umba 4000,\u201d<\/a>\u00a0a solar-powered vacuum that traveled around Austin cleaning trash around the city.<\/p>\n<p>Freedom Solar Power\u2019s new ads are running in social media and digital.<\/p>\n<p>Click <a href=\"https:\/\/adage.com\/creativity\/work\/freedom-solar-turns-homeowners-80s-power-ballading-superheroes-callen-ads\/2510041\">HERE<\/a> to read the original article.<\/p>\n<p>Key Placements: <a href=\"https:\/\/adage.com\/creativity\/work\/freedom-solar-turns-homeowners-80s-power-ballading-superheroes-callen-ads\/2510041\">Ad Age<\/a> &amp; <a href=\"https:\/\/musebycl.io\/music\/freedom-solars-power-ballads-absolutely-rock\">Muse by Clio<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Feel the power flow through you as you help the planet and save money of your electricity bill. https:\/\/www.youtube.com\/watch?v=NjGn1UoRGU8 Freedom Solar Power wants homeowners to take control of their energy in its newest campaign. And&#8230;<\/p>\n","protected":false},"author":2,"featured_media":26213,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[234,256,268,270,278,2994,211,218],"tags":[258,261,263,1242,3785,3786,3787,3788,3789,3790,3791,249,257],"class_list":["post-26212","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-production","category-butter","category-music","category-music-sound-design","category-spots","category-mr-bronx","category-fresh-news","category-advertising","tag-butter-music-and-sound","tag-commercial","tag-creativity","tag-ad-age","tag-clean-energy","tag-freedom-solar","tag-mr-bronx-audio-post","tag-power","tag-power-ballad","tag-renewable-energy","tag-solar-panel","tag-advertising","tag-butter-music-sound"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>With Music by 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