{"id":24821,"date":"2022-07-22T09:28:02","date_gmt":"2022-07-22T16:28:02","guid":{"rendered":"https:\/\/presskitchen.com\/?p=24821"},"modified":"2026-01-28T09:50:25","modified_gmt":"2026-01-28T09:50:25","slug":"modern-post-editor-danielle-schneiderman","status":"publish","type":"post","link":"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/modern-post-editor-danielle-schneiderman\/","title":{"rendered":"Modern Post Editor Danielle Schneiderman Featured in Peer Review Column, via Shots"},"content":{"rendered":"<h3 style=\"text-align: center;\">Modern Post editor\u00a0Danielle Schneiderman\u00a0takes us on a comprehensive tour of the work and filmmakers who have inspired her career, from a trio of incredible female directors to the best fashion film she&#8217;s ever\u00a0seen.<\/h3>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"alignnone\" src=\"https:\/\/d17mj1ha1c2g57.cloudfront.net\/v1\/V39tWsF-jEDyZePZ4uVgITH3Vus\/900x900\/80\/shotsmag\/production\/clips\/45b065c5-4533-44b3-a939-7597fc53c2d1\/danielle2-1.jpg?v=1&amp;quality=70&amp;format=jpeg)\" alt=\"Peer Review: Danielle Schneiderman | shots\" width=\"563\" height=\"900\" \/><\/p>\n<h2>Who are three contemporaries that you admire, and why?<\/h2>\n<p>&nbsp;<\/p>\n<p>Ally Pankiw\u00a0is such a powerhouse. She has been making such incredible work &#8211; commercial and long form &#8211; for a long time. She just wrote and directed a feature that I\u2019m so excited to see, she\u2019s an incredible storyteller with such a keen and creative eye. Her commitment to helping young, queer, BIPOC folks get into the filmmaking world is amazing and important.<\/p>\n<div class=\"tooltip\">\n<div class=\"tooltip__content\"><\/div>\n<\/div>\n<p>Mollie Mills\u00a0is another director who is wildly creative and has an incredible aesthetic. She brings such an amazing energy to everything she works on, I\u2019m just a huge fan of hers. She has worked on some really big campaigns and they always feel so personal. She has such an incredible ability to tell stories in a way that feels really intimate.<\/p>\n<div class=\"tooltip\">\n<div class=\"tooltip__content\"><\/div>\n<\/div>\n<p>Karena Evans\u00a0has directed some of my favorite music videos of the last few years. I remember when Drake\u2019s \u201cNice For What\u201d video came out, I watched it probably 300 times because it\u2019s just so well done. I\u2019ve been a big fan of hers since then, everything feels really well planned and is so beautifully shot.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-24822\" src=\"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2022\/07\/directors.jpeg\" alt=\"\" width=\"1280\" height=\"718\" srcset=\"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2022\/07\/directors.jpeg 1280w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2022\/07\/directors-300x168.jpeg 300w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2022\/07\/directors-1024x574.jpeg 1024w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2022\/07\/directors-768x431.jpeg 768w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2022\/07\/directors-350x196.jpeg 350w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2022\/07\/directors-600x337.jpeg 600w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<h5 style=\"text-align: center;\">Above (L-R): Ally Pankiw, Mollie Mills, and Karena Evans<\/h5>\n<p>&nbsp;<\/p>\n<h2>Please share 3-4 pieces of work that exemplify great editing in short-form work, and explain why?<\/h2>\n<p>&nbsp;<\/p>\n<p>Mugler Spring\/Summer 2022, directed by Casey Cadwallader and edited by Will Town, is\u00a0&#8211; hands down &#8211; the best fashion film I have ever seen. The editing is so incredible. Will really went nuts on this one. The transitions are so creative, the music is so fun, each set up\/scene is so engaging, the fashion is incredible.<\/p>\n<p>&nbsp;<\/p>\n<p>You\u2019re basically watching all 8ish minutes of the piece with your jaw dropped.<\/p>\n<p>&nbsp;<\/p>\n<p>Next would be Nike&#8217;s\u00a0You Can\u2019t Stop Us, from W+K and\u00a0Oscar Hudson, with editing from\u00a0Peter Wiedensmith and Jessica Baclesse, as well as assistant editors Jasmine McCullough and JC Nu\u00f1ez.<\/p>\n<p>&nbsp;<\/p>\n<p>I remember seeing this spot for the first time and thinking \u201cwow, whoever assisted on this job needs a really long vacation\u201d. I can\u2019t imagine how much footage was combed through, how much time and work went into creating each split screen.<\/p>\n<p>&nbsp;<\/p>\n<p>Sometimes you see a piece of advertising that goes so far beyond the scope of what a \u201ccommercial\u201d should make you feel and this is one of them.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/d17mj1ha1c2g57.cloudfront.net\/v1\/c6abK4bxQr9uUbSq7TDF0gzj4Bk\/1024x576%23\/80\/shotsmag\/production\/clips\/28400-62d7e85862a934.85235292-2bfc915ca3c8300c21e469ef8830972a.jpg?v=1&amp;quality=80&amp;format=jpeg\" \/><\/p>\n<p>I don\u2019t even know where to start on A$AP Rocky&#8217;s\u00a0<em>DMB<\/em>, edited by Hidji and Kenny Shimm. It&#8217;s easily one of the best music videos I have seen in the last few years. It\u2019s such a fun video to watch, there\u2019s so much going on. The ending is just mesmerizing.<\/p>\n<p>&nbsp;<\/p>\n<p>It\u2019s incredible from both a technical and visual perspective. It\u2019s so chaotic and seems all over the place but every shot and its placement is so obviously thought out and considered. It\u2019s a masterpiece.<\/p>\n<p>&nbsp;<\/p>\n<p>From start to finish,\u00a0Whatever It Takes, for Macmillan Cancer Support, is so powerful. Everything about it from the cinematography to editing (from Nicolas Larroquerre) to sound design to the performances is so precise and impactful. There is not even a second of wasted time in the two and a half minutes. Every scene and interaction is so intimate, it\u2019s a masterfully edited spot.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/d17mj1ha1c2g57.cloudfront.net\/v1\/DwoE7_YNu53DdKyELD1QAei7T2o\/1024x576%23\/80\/shotsmag\/production\/clips\/28401-62d7e8905b5077.18037122-f58b07a14eea8e144451223051d4cdf2.jpg?v=1&amp;quality=80&amp;format=jpeg\" \/><\/p>\n<h2>What do you like most about the work that you do?<\/h2>\n<p>&nbsp;<\/p>\n<p>I really love working with directors and agencies who have a strong vision but are open to collaboration. Obviously some jobs are a bit more prescribed and there isn\u2019t a ton of space to spar creatively but when you get a job that has a bit more flexibility to shape in post, it\u2019s so exciting and fulfilling for a project to come together.<\/p>\n<p>&nbsp;<\/p>\n<h2>What was your journey to becoming an editor?<\/h2>\n<p>&nbsp;<\/p>\n<p>I sort of stumbled into editing through a series of really lucky circumstances. I won\u2019t go into the extremely long version but I am close friends with someone who, at the time, was an editor at Lost Planet. I was working in the service industry at the time but looking to move into a more creative field and had always been really interested in editing\/filmmaking etc. She suggested I start at the front desk to see how a post house operates and to get to know some folks working in the field.<\/p>\n<blockquote class=\"blockquote--large\">\n<div class=\"blockquote__open\"><\/div>\n<\/blockquote>\n<div class=\"blockquote__close\">Eventually, I landed at Modern Post and we immediately clicked. I worked as Will Town\u2019s assistant for a few years before moving up to being a rostered editor. I feel really grateful for going through all the steps, getting a sense of the business and having a chance to meet people who are doing really incredible work before planting roots at Modern.<\/div>\n<div><\/div>\n<div>\n<h2>What is one thing all editors need?<\/h2>\n<p>&nbsp;<\/p>\n<p>A really good therapist! Just kidding.<\/p>\n<p>&nbsp;<\/p>\n<p>Empathy, compassion and open-mindedness are three things that come to mind. They\u2019re all such important components to storytelling and creating something that audiences can connect to.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/d17mj1ha1c2g57.cloudfront.net\/v1\/c_TpebMPHQh3d-fLEv3UpTf16Cs\/1280x\/80\/shotsmag\/production\/clips\/dc4e89b7-5a6a-48f0-bf02-d135cb6d7d95\/gettyimages-1357148277.jpg?v=1&amp;quality=70&amp;format=jpeg\" \/><\/p>\n<h5 style=\"text-align: center;\">Above: Editor Hank Corwin, one of Schneiderman&#8217;s all-time greats of editing.<\/h5>\n<p>&nbsp;<\/p>\n<h2>Who was the greatest editor of all time? Why?<\/h2>\n<p>&nbsp;<\/p>\n<p>This is a really hard question. The nature of the business has evolved and I think it\u2019s really limiting to name one person as the \u201call time best.\u201d Having said that, I think Hank Corwin changed the game in so many ways. His style has always been so cutting edge and unique.<\/p>\n<p>&nbsp;<\/p>\n<p>His ability to make people\u2019s brains feel like scrambled eggs, in the best way possible, is incredible. I have watched some of his work &#8211; both film and short form &#8211; and at the end said \u201cWhat just happened?\u201d His way of storytelling is so unique and specific; you can always tell when Hank has worked on something or the person was trying to do something in the vein of Hank.<\/p>\n<p>&nbsp;<\/p>\n<h2>Did you have a mentor? Who was it?<\/h2>\n<p>&nbsp;<\/p>\n<p>I have had the opportunity to work with some really incredible editors over the course of my career, all of whom I have managed to learn a lot from, but the greatest mentor I have worked with and learned from is Will Town.<\/p>\n<p>&nbsp;<\/p>\n<p>He is one of the most talented people I have ever worked with. His technical skills are insane, the speed in which he works is, honestly, mind-blowing and his instincts are just &#8211; quite frankly &#8211; never wrong. It\u2019s really common for editors to be reluctant to share their \u2018secret sauce\u2019 but Will is the type of editor &#8211; and mentor &#8211; who really wants to see everyone succeed.<\/p>\n<p>&nbsp;<\/p>\n<h2>What\u2019s changing in the industry that all editors need to keep up with?<\/h2>\n<p>&nbsp;<\/p>\n<p>I think a general sense of flexibility has become a basic necessity in the last few years, generally in life and also professionally.<\/p>\n<p>&nbsp;<\/p>\n<p>People are just starting to come back to in-person sessions, but there\u2019s a lot that is being done remote and adapting to that is vital.<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<p>View the original article <a href=\"https:\/\/shots.net\/news\/view\/peer-review-danielle-schneiderman\">HERE<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Modern Post editor\u00a0Danielle Schneiderman\u00a0takes us on a comprehensive tour of the work and filmmakers who have inspired her career, from a trio of incredible female directors to the best fashion film she&#8217;s ever\u00a0seen. Who are&#8230;<\/p>\n","protected":false},"author":2,"featured_media":24823,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[211,217,218,234,273,291,626,1929,1940],"tags":[],"class_list":["post-24821","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fresh-news","category-ads","category-advertising","category-production","category-news","category-film","category-agencies","category-new-york","category-fashion"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Modern Post Editor Danielle Schneiderman Featured in Peer Review Column, via Shots - Press Kitchen<\/title>\n<meta name=\"description\" content=\"Modern Post editor\u00a0Danielle Schneiderman\u00a0takes us on a comprehensive tour of the work and filmmakers who have inspired her career, from a trio of incredible 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