{"id":24780,"date":"2022-07-06T09:58:52","date_gmt":"2022-07-06T16:58:52","guid":{"rendered":"https:\/\/presskitchen.com\/?p=24780"},"modified":"2026-01-28T09:50:26","modified_gmt":"2026-01-28T09:50:26","slug":"streetwear-apparel-brand-nvsble-frend","status":"publish","type":"post","link":"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/streetwear-apparel-brand-nvsble-frend\/","title":{"rendered":"Streetwear Apparel Brand NVSBLE FREND Introduces Mascot \u201cFred\u201d in Short Film \u201cDrawn Together\u201d"},"content":{"rendered":"

\"\"<\/p>\n

Streetwear apparel and lifestyle brand <\/span>NVSBLE FREND<\/span> explore their namesake and introduce the adorable mascot \u201cFred\u201d in touching short film \u201cDrawn Together\u201d, created by director <\/span>Jack Welles<\/b> and animated by Syd Simeone.<\/span><\/p>\n

 <\/p>\n

Produced by Andrew Brooks & Mark Renken in association with Valiant Pictures, NVSBLE FREND brings the title \u201cfriend\u201d to life for one lonely hiker in the middle of the \u201cwilderness,\u201d a metaphor for the relatable existential crises of many young people today–thanks to both young adulthood and the state of the world–and the yearning need for a companion alongside life\u2019s journey.<\/span><\/p>\n

 <\/p>\n

Click <\/span>HERE<\/span><\/a> to view the 3:38 short.<\/span><\/p>\n

 <\/p>\n

Synopsis: <\/span>A young woman\u2019s Jeep breaks down in the desert. This inconvenient and potentially dangerous event sends the avid outdoorswoman (Demi Renee Harman, <\/span>Home and Away<\/span>) on a journey of self-reflection\u2026and toward the nearest populated town. Along the way, she meets a second intrepid traveler and soon-to-be bestie named Fred; they bond over small delights and a shared love of Goldfish crackers, with a touch of hand-drawn 2D magic. By the time viewers learn the creature was a product of her wandering imagination, it\u2019s taken her on a tour of the stars and uplifted her spirits for the rest of her trek ahead.<\/span><\/p>\n

 <\/p>\n

The short was shot on 16mm film with an Arriflex 16SR2 camera from the 1980s. Animator Syd Simeone hand drew the character \u201cFred\u201d frame-by-frame directly over the film. The animation style was inspired by the NVSBLE FREND founders\u2019 youth spent parked in front of Looney Tunes, and other classic animated characters like \u201cMarvin the Martian\u201d and Disney\u2019s \u201cThe Skeleton Dance\u201d.<\/span><\/p>\n

 <\/p>\n

The NVSBLE FREND founders shared the loneliness felt by the film\u2019s protagonists at times in their childhoods. In those moments, they uncovered the creativity inherent in exploring one\u2019s personal identity. NVSBLE FREND reminds younger audiences that dark moments of constraint and loneliness can lead to sparks of light\u2026and maybe your own personal \u2018Fred.\u2019 The inaugural capsule collection launched in Summer 2021.<\/span><\/p>\n

 <\/p>\n

Jack Welles is an Amsterdam-based director from San Francisco. His career is rooted in an Art Director role with global creative shop Wieden+Kennedy, producing campaigns for brands like Nike & EA Games. Outside of his day job he creates curious personal projects to explore the art of filmmaking.\u00a0<\/span><\/p>\n

 <\/p>\n

Syd Simeone graduated from the School of Visual Arts in New York City in 2020 with a BFA in animation, specializing in 2D animation, character design, and storyboarding. Their work often includes autobio comics and original series development exploring themes of mental health, queer identity, and coming of age. Outside of their work they walk dogs and make many drawings of said dogs.<\/span><\/p>\n

<\/span><\/p>\n

 <\/p>\n

CREDITS:<\/b><\/p>\n

Directed by Jack Welles<\/span><\/p>\n

Animated by Syd Simeone<\/span><\/p>\n

Starring Demi Harman<\/span><\/p>\n

Director of Photography: Adam Coleman\u00a0<\/span><\/p>\n

1st AC: Lucia Rinaldi<\/span><\/p>\n

Executive Producers: Andrew Brooks & Mark Renken<\/span><\/p>\n

 <\/p>\n

In Association with Valiant Pictures<\/span><\/p>\n

Associate Producers: Matthew Damato & Vincent Lin<\/span><\/p>\n

 <\/p>\n

Soundtrack by Colin Davis<\/span><\/p>\n

Edited by Nate Katz @ Whitehouse Post\u00a0<\/span><\/p>\n

Colored by Briana Brackett @ Carbon VFX<\/span><\/p>\n

 <\/p>\n

Post Sound by Tibbo Sound, Inc.\u00a0<\/span><\/p>\n

Sound Design by Kunal Rajan\u00a0<\/span><\/p>\n

Rerecording Mix by Stephen Tibbo<\/span><\/p>\n

 <\/p>\n

Foley Studio: Sound Props Positive – Film Estudio\u00a0<\/span><\/p>\n

Supervisor and Foley Artist: Ivo Moraga<\/span><\/p>\n

Foley Recordist: Soledad Vargas<\/span><\/p>\n

Foley Editor: Patricia Sanchez Cruz<\/span><\/p>\n

<\/p>\n

<\/span><\/p>\n

About NVSBLE FREND<\/b><\/p>\n

 <\/p>\n

NVSBLE FREND exists to celebrate the beauty of the weird creative. We believe the most unique people and things are like aliens in their own world, and we want to help you discover your creative identity. For us, it was what we wear. For you? Who knows.\u00a0<\/span><\/p>\n

 <\/p>\n

We want to bring out that little creative alien inside all of us. We want to be a resource. A platform. A place to learn. A place to discover your creative self. A place to finally phone home. Because being weird doesn\u2019t make you different–it makes you extraordinary.\u00a0<\/span><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Streetwear apparel and lifestyle brand NVSBLE FREND explore their namesake and introduce the adorable mascot \u201cFred\u201d in touching short film \u201cDrawn Together\u201d, created by director Jack Welles and animated by Syd Simeone.   Produced by…<\/p>\n","protected":false},"author":2,"featured_media":24781,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[626,1929,211,217,218,273,573],"tags":[],"class_list":["post-24780","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencies","category-new-york","category-fresh-news","category-ads","category-advertising","category-news","category-valiant-pictures"],"yoast_head":"\nStreetwear Apparel Brand NVSBLE FREND Introduces Mascot \u201cFred\u201d in Short Film \u201cDrawn Together\u201d - Press Kitchen<\/title>\n<meta name=\"description\" content=\"Streetwear apparel and lifestyle brand NVSBLE FREND explore their 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