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Award-winning entertainment company<\/span> Alkemy X<\/b> has promoted <\/span>Sue Fallon<\/b> to Executive Producer, working in lockstep with <\/span>Executive Creative Director Rupert Cresswell<\/b> to lead the company\u2019s newly rebranded creative studio. The creative studio serves as a network of creative directors and supporting artists working across the company\u2019s global web of offices and beyond. Focusing on creative direction and its execution through a hybrid approach to design, animation, visual effects, post and emerging technology, Alkemy X offers a broad range of capabilities with an execution-agnostic approach driven by creative solutions. Partnering with brands, agencies and production companies, the division has worked on a diverse slate of projects for brands such as Hulu, EA, Amazon and NERF.<\/span><\/p>\n <\/p>\n Alkemy X\u2019s fully integrated production company model allows the in-house creative studio to integrate with its live action, VFX, branded entertainment and original content divisions to offer fully realized creative solutions for projects of all scopes and sizes.<\/span><\/p>\n <\/p>\n \u201cFrom a head-turning projection mapping experience in NYC to promote Hulu\u2019s \u2018Only Murders in the Building\u2019 to an animated series transforming the likes of Diplo and Guy Fieri into animated superheroes for NERF, our creative studio brings a fresh perspective to the crowded branded content space,\u201d notes Alkemy X President & CEO <\/span>Justin Wineburgh<\/b>. \u201cSue and Rupert have been architects of an impressive lineup of creative work and I\u2019m thrilled to see the momentum continue to grow and evolve alongside our clients\u2019 needs.\u201d<\/span><\/p>\n <\/p>\n \u201cTo stay relevant, brands more than ever need to be adaptable, which really provides some exciting opportunities to try new things to reach consumers and fans,\u201d notes Cresswell. \u201cWe are passionate about partnering with clients to collaborate on discovering the unique creative solution and execution that most authentically connects with audiences.\u201d<\/span><\/p>\n <\/p>\n Fallon\u2019s recent promotion to Executive Producer comes after less than a year with the company, having originally joined Alkemy X in 2021 as a Senior Producer. With over 15 years of experience in production and post production, she brings a highly collaborative approach to producing projects spanning design, animation, live action and mixed media. Empowering compelling concepts with creative problem solving, Fallon has produced envelope-pushing campaigns including the Essie Color Machine–an interactive installation for L\u2019oreal\u2019s Annual World Wide Meeting<\/span> i<\/span>n the Louvre–and a unique campaign for Hulu to haunt the platform with a CG ghost for its yearly \u2018Huluween\u2019 celebration, as well as an exciting upcoming project for EA.<\/span><\/p>\n <\/p>\n About Alkemy X<\/b><\/p>\n <\/p>\n Alkemy X is a global, award-winning creative partner for the biggest names in film, television, agencies and brands. Since 1981, Alkemy X has been a leader in a continuously evolving industry, entrusted with billions of dollars in budgets, with a proven track record of exceeding expectations with precision, innovation and excellence. The international Alkemy X team has earned countless honors and awards for its work in visual effects, production, editorial, design and creative development, while constantly looking toward the future of creativity.<\/span><\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" Award-winning entertainment company Alkemy X has promoted Sue Fallon to Executive Producer, working in lockstep with Executive Creative Director Rupert Cresswell to lead the company\u2019s newly rebranded creative studio. The creative studio serves as a…<\/p>\n","protected":false},"author":2,"featured_media":24653,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[211,217,218,226,234,273,291,626,1929],"tags":[],"class_list":["post-24652","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fresh-news","category-ads","category-advertising","category-alkemy-x","category-production","category-news","category-film","category-agencies","category-new-york"],"yoast_head":"\n