{"id":22841,"date":"2020-10-07T12:26:05","date_gmt":"2020-10-07T19:26:05","guid":{"rendered":"https:\/\/presskitchen.com\/?p=22841"},"modified":"2026-01-28T09:50:32","modified_gmt":"2026-01-28T09:50:32","slug":"lobo-eisenbahn-locomotive","status":"publish","type":"post","link":"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/lobo-eisenbahn-locomotive\/","title":{"rendered":"Eisenbahn Locomotive Brings the Beer in Latest Stop-Motion Spot out of LOBO"},"content":{"rendered":"<h3>Agency SUNO United Creators and Creative Studio LOBO Craft Mixed Media Animated Campaign for the Brazilian Brewery<\/h3>\n<p>Creative design and mixed media studio LOBO conducts the Eisenbahn locomotive once again on its barreling journey to collect and deliver classic beer ingredients in a stop-motion spot for the brewery, out of agency SUNO United Creators. Directed by Gabriel Nobrega, Eisenbahn founder Juliano Mendes steers the train down dizzying tracks, collecting payloads of hops, grains and more, heating up the beer-making process.<\/p>\n<p>&nbsp;<\/p>\n<p><iframe title=\"Eisenbahn | Nenhum detalhe \u00e9 pequeno demais para quem \u00e9 apaixonado por cerveja\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/Rm4vkWx_c2I?feature=oembed&#038;width=840&#038;height=1000&#038;discover=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p>Matching the spirit of \u201ccraft\u201d that remains the basis of Eisenbahn\u2019s philosophy, the spot was produced with a combination of live-action and playful animation styles including pixelation, and mixed-media live elements seeing the train along its tracks&#8211;and even diving into the lager itself. LOBO constructed an entire bar in-studio for the shoot, printing every frame of animated sequence on actual cut and painted cardboard.<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-22842\" src=\"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2020\/10\/Screen-Shot-2020-10-01-at-8.35.06-AM-e1602098536872.png\" alt=\"\" width=\"1140\" height=\"610\" srcset=\"https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2020\/10\/Screen-Shot-2020-10-01-at-8.35.06-AM-e1602098536872.png 1140w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2020\/10\/Screen-Shot-2020-10-01-at-8.35.06-AM-e1602098536872-300x161.png 300w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2020\/10\/Screen-Shot-2020-10-01-at-8.35.06-AM-e1602098536872-1024x548.png 1024w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2020\/10\/Screen-Shot-2020-10-01-at-8.35.06-AM-e1602098536872-768x411.png 768w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2020\/10\/Screen-Shot-2020-10-01-at-8.35.06-AM-e1602098536872-350x187.png 350w, https:\/\/demo.techsystintel.com\/press_kitchen_dev\/wp-content\/uploads\/2020\/10\/Screen-Shot-2020-10-01-at-8.35.06-AM-e1602098536872-600x321.png 600w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Credits:<\/strong><\/p>\n<p>Director: Gabriel Nobrega<br \/>\nAdvertiser: Eisenbahn<br \/>\nAgency: SUNO United Creators<\/p>\n<p>Executive Producers: Francisco Puech Le\u00e3o, Alberto Lopes, S\u00e9rgio Salles<br \/>\nDP: Lucas Andres Barreto<br \/>\nArt Director: Marcos Gardonyi Carvalheiro<br \/>\nAttendance: Tha\u00eds Lopes, Marcia Guimar\u00e3es<br \/>\nProducer: Eduardo Silva, Ricardo Vaz<br \/>\nPost Coordination: Clara Morelli, Rosangela Gomes<\/p>\n<p>Coordination of Stop Motion and Miniatures Team: Bianca Viani<br \/>\nArt Direction and Set Design Stop Motion \/ Miniatures: Fabiana Fukui, Borys Duke<br \/>\nArt Assistant: Michelle Chuang, Ani Valentim and Pedro pine<br \/>\nMiniature Roller Coaster Project: Carmem Guerra<br \/>\nMiniature Train: Leonardo Muela, Ricardo Argenton<br \/>\nRigs | Stop Motion \/ Miniature: Leonardo Muela, Ricardo Argenton, Nidin Sanches<br \/>\nArt | Stop Motion \/ Thumbnails: Fabiana Fukui, Borys Duke, Moon Nucci<br \/>\nAnimation and Motion Control Assistant | Making of: Nidin Sanches<\/p>\n<p>Executive Production Assistant: Marcelo Abrah\u00e3o Jacob<br \/>\nPractical Special Effects Technician: Shiyozi Izuno Filho, Julio Aires Sobrinho<br \/>\nCenotechnician: Aldacir Alberto Leonarchik<br \/>\nCamera Operator: Renato da Silva Fonseca Leit\u00e3o<br \/>\nObject Production: Ana Paula Cordeiro Braga<br \/>\nCostume Designer: Juliana Freire Prysthon<br \/>\nProp Master: Ana L\u00facia Valentim<br \/>\nMakeup Artist: Ronaldo da Cunha Teixeira<br \/>\nChief Electrician: Jos\u00e9 Antonio Taffe<br \/>\nChief Driver: Daniel Francisco dos Santos<\/p>\n<p>Post Coordination Assistant: Bruna Boretto<br \/>\nAnimatic: Marcos Samia, M\u00e1rcio Nicolosi<br \/>\nAssembly: Eduardo Silva<br \/>\n3D Coordination: Marcos Samia<br \/>\nModeling: Marcos Smirkoff, Guto Sposito<br \/>\nTexture: Felipe Ferreira<br \/>\nRender: Felipe Ferreira, Marcos Samia<br \/>\nSimulation: Gabriel Reid, Lucas Stringhetti<br \/>\nColor: Leticia Blanco<br \/>\nComp Head: Leandro Pena<br \/>\nComp: Carlos Campos, Nara Andrade, Rodrigo Silva, Leonardo Augusto da Silva<br \/>\nRoto: Diego Ruiz, Gassan Abduni<\/p>\n<p>Sound Production: DaHouse Audio<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong>About LOBO<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>Lobo is a creative design, animation and mixed media studio sparking curiosity through imaginative, universally compelling narratives. On a ceaseless exploration of the moving image, our collective of directors, artists and designers thrive at the intersection of art, craft and technology.<\/p>\n<p>With offices in NYC and S\u00e3o Paulo, we stand for bold style and innovative visual language, partnering with ad agencies, TV networks, film studios and brands to dream new ways to bring color, passion and spirit to life through dynamic storytelling.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Agency SUNO United Creators and Creative Studio LOBO Craft Mixed Media Animated Campaign for the Brazilian Brewery Creative design and mixed media studio LOBO conducts the Eisenbahn locomotive once again on its barreling journey to&#8230;<\/p>\n","protected":false},"author":2,"featured_media":22842,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[211,217,218,240,243],"tags":[244,248,249,261,263,825,1108,1925,2971,2972,2973,2974,2975],"class_list":["post-22841","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fresh-news","category-ads","category-advertising","category-animation-2","category-lobo","tag-lobo","tag-ad","tag-advertising","tag-commercial","tag-creativity","tag-spot","tag-animation","tag-beer","tag-eisenbahn","tag-locomotive","tag-stop-motion","tag-suno-united-creators","tag-train"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Eisenbahn Locomotive Brings the Beer in Stop-Motion Spot out of LOBO<\/title>\n<meta name=\"description\" content=\"LOBO conducts the Eisenbahn locomotive 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