VFX-heavy spots for the allergy medicine brand transforms flowers and grass into monsters
It’s that time of year again when those with seasonal allergies find themselves terrorized by pollen. A new campaign for allergy remedy Flonase channels that feeling by turning flowers and grass into supersized monsters in the style of a blockbuster disaster movie.
Two spots, created via FCB New York, see New Yorkers terrorized in the city streets by a gigantic triffid-like flower with teeth or a huge furry monster made of grass pollen as they picnic in the park, backed by suitably over-the-top music. Only those who are taking Flonase can relax, as they are protected from seasonal allergies.
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