Zambezi Principal & CEO Jean Freeman Shares Her Insights on Reverse Mentoring in Advertising & How Junior Employees can Help Senior Execs via Ad Age

A guide for less experienced professionals on managing relationships and advising senior executives on everything from social media to Gen Z slang. For senior executives seeking advice from younger professionals or junior employees looking to...

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Smartypants Director Trey Nelson on Crafting Authentic Narratives via Brandstorytelling

Lessons documentary filmmakers can offer brand marketers.  I don’t think you can tell other people’s stories until you know your own. The advertising and entertainment industries can be hopelessly self-reflective. Creatives sometimes ask: how is...

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Edited by BANDIT, WIll Levis Helps Hellmann’s Launch First Mayo-Inspired Fragrance via Adweek

The campaign continues the brand’s partnership with the quarterback who put mayonnaise in coffee.   Tennessee Titans quarterback Will Levis went viral on TikTok last year for putting mayonnaise in his coffee. It turned out to be...

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With Music by Butter Music and Sound, Liquid Death Partners with Van Leeuwen Ice Cream for a Hot Fudge Sundae Sparkling Water via Ad Age

This is the first time Liquid Death has teamed up with a brand to create a new flavor. https://www.youtube.com/watch?v=8prd-jMWWcs Liquid Death and Van Leeuwen Ice Cream are both fond of unexpected partnerships. LD’s recent collabs...

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Thinking in Sound: Solving The Musical Puzzle with Butter Music and Sound’s Tim Kvasnosky

The executive creative director of Butter LA on being a film fanatic, his travels across Europe and the most satisfying aspects of his role. Tim Kvasnosky is a composer and music producer with extensive experience...

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Forge New Frontiers with the 2025 SXSW Panel Picker

Community Voting for the SXSW PanelPicker is back! Open for voting from Aug 6 - Aug 18, 2024 the SXSW PanelPicker promotes program users to filter through and vote for their favorite potential panels at...

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Diamond View and Community Coalition Uses Storytelling to Destigmatize Mental Health via Brandstorytelling

Jordan P. Kelley, Content Director, BrandStorytelling Diamond View, a Tampa Bay-based studio and post-production house, has teamed up with Tampa Bay Thrives, a coalition of community leaders dedicated to improving mental health and addressing substance...

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The sound of change; AI versus AI With Mr. Bronx Founder & Mixer David Wolfe via Shots

Artificial Intelligence can revolutionise workflows in audio post production while preserving Artistic Integrity, says Mr. Bronx Audio's Founder and Mixer, David Wolfe, as long as we treat is as a valuable assistant rather than a complete replacement. The...

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Colorist Chat: Modern Post’s Taylor Schafer via postPerspective

Taylor Schafer is a colorist at Modern Post, a bicoastal post company that provides editing, color and finishing services. She recently joined the studio, bringing almost a decade of post experience with her. Schafer’s journey to...

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